Brand things
Logos, visual identities and mini brand guides for businesses that need to look established before they are. We develop one strong direction and refine it with you, rather than showing you three half-ideas.
Most small business branding goes wrong in one of two places: a DIY logo that never quite worked, or an agency process with a discovery phase longer than the business has existed. The Brand Thing sits between the two. You brief us in writing, we have a proper think about who you are and who needs to notice, and we develop one direction with the care it deserves.
You get a primary logo, a secondary lockup, an icon or mark where it fits, a colour palette, typography, a one-page brand direction and a mini brand guide so the identity survives contact with your next designer, printer or web developer. Profile pictures for your channels are included, because that is where a new logo goes first.
Thing King is based in Centurion and works remotely, so location is not a constraint. Founders in Pretoria, Johannesburg, Cape Town or anywhere else in the world get the same process: brief, direction, 2 rounds of changes, final files.
The Royal Menu
Every one is fixed scope with a clear price. “From” means the scope genuinely varies; you get an exact quote first.
From R5,500
A professional identity without the agency branding process.
For: Startups, small businesses and individuals needing a proper first identity.
One strong direction, refined with you. Full identity systems are a Big Thing.
Custom quote
For things that don't fit a box.
For: Projects outside the productised offers.
Scoped properly and quoted in fixed phases.
Things we’ve made
Brand things Thing King (own studio) · 2026 · Web things 
Web things Bidvest McCarthy · 2018 · Product things · Brand things 
Brand things Convey Communications · 2018 · Web things Straight answers. If yours isn’t here, ask the King.
At Thing King a logo comes as part of The Brand Thing, from R5,500. That includes the logo, a secondary lockup, colours, typography and a mini brand guide, with 2 rounds of changes. You get an exact quote before anything starts. Larger identity systems are quoted as a Big Thing.
Three concepts usually means one real idea and two decoys. Developing one strong direction properly, then refining it with your feedback, produces a better logo in less time. That is also what keeps the price where it is.
Final logo files in all standard formats for print and screen, organised and labelled, plus the mini brand guide and your profile pictures. Delivered after final payment, so you never have to ask us for the logo again.
Tell us what it is and what it should do. You’ll hear back within 2 business days with a price and a plan.
